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AI PRODUCT VIDEO GENERATOR

Start product motion from a frame you have already approved.

Start with a product image and verified facts, optionally choose adult models, then select 9, 16 or 25 shots. Edit the director table and confirm its final wording. Choose enabled image and video models, generate four storyboard sheets, review and approve one, then generate and assemble the TVC. A separate single-shot preview is optional.

01 / PRODUCT VIDEOS

From brief to first frame to motion

  1. Edit and confirm the director plan.Supply the reference, confirmed facts, a preset or custom creative direction and optional adult leads. Choose 9, 16 or 25 shots, final duration and aspect ratio. New planning follows the interface language; saved plans can be translated. Edit framing, camera, scene, voiceover and sound suggestions in the table. Confirm the final wording so generation instructions follow that approved plan.
  2. Compare four storyboard sheets.Generate four 4K sheets in 3×3, 4×4 or 5×5 layout. Review product shape, existing printing, material, count and character identity in every panel. More panels reduce pixels per scene; native crops are not enlarged to invent detail. No grid is selected automatically.
  3. Approve one sheet and its quote.Choose an acceptable sheet and confirm the video model and stage quote. If you change the final plan, create and review new storyboard sheets; saved tasks retain their original plan.
  4. Generate and inspect the film.Each shot starts from its own approved scene frame. The nine-shot option generates nine clips and edits them to the selected timeline; the other options use 16 or 25 clips. Review every shot and the complete film before publishing; add licensed audio separately if needed.

Still shaping the direction? Use the free product photo and video brief builder to organize references, lighting and review checks before signing in. It creates a rule-based text draft in your browser, without an AI call or generation credits.

02 / PRODUCT VIDEOS

Current video boundaries

PLANNING

9, 16 or 25 shots

AI copy and concept planning are free. Review the final director table before moving to images. Changing product references, duration, models or creative direction requires another plan and review.

STORYBOARDS

Four 4K sheets

The current four-image quote is 80 credits. The image model and account must support 4K. A 5×5 sheet has fewer pixels per scene than a 3×3 sheet; check whether product detail survives the native crop.

VIDEO

45, 80 or 125 native seconds

The 720p rate is 8 credits per native second, so 9, 16 or 25 clips currently quote 360 credits, 640 credits or 1000 credits. A shorter final edit does not reduce the generated duration billed. Confirm the current quote and model availability. The assembled export is silent 720p at 30 fps.

REFERENCE

One approved scene per shot

Identity references guide planning and storyboard images. H3 starts each shot from its reviewed scene frame, not a whole nine-panel grid or independent identity sheet. The same individual-scene rule applies to 16 and 25-panel sheets. The separate single-shot preview has its own duration and quote.

Generation requires eligible account access and available credits. Check current pricing and the quote before each stage.

03 / PRODUCT VIDEOS

Task recovery without duplicate submission

Saved provider task IDs let you check an existing request after a connection drops, without automatically creating another paid generation. Uncertain submissions remain under reconciliation; inspect the original task before creating another.

Completed TVCs offer per-shot inspection and an explicit retake. One native 5-second retake currently costs 40 credits; other clips and prior film revisions are retained.

An eligible confirmed failed latest retake can restore the previous successful shot for free. A running or uncertain retake cannot be restored this way. Restoration reuses saved material without a new model call.

Published by ItemlumeReviewed Evidence and editorial policy
QUESTIONS, ANSWERED

Frequently asked questions

How long are Itemlume product videos?

Choose a final 5, 10 or 15-second edit and 9, 16 or 25 shots. Each shot generates a native 5-second clip, then the clips are edited to the approved total duration. The independent single-shot preview does not create the complete TVC.

Does the generated video include sound?

Assembled TVCs are silent 720p exports. Voiceover, captions and sound directions in the table are planning suggestions for post-production; they do not add a generated voice track or licensed music.

How many credits does preparing a storyboard use?

AI copy and concept planning are free. Four 4K storyboard sheets and the video clips have separate quotes. The video stage is billed for 45, 80 or 125 native seconds according to the selected shot count, not only the final edited duration.

Can I continue a video that is still processing?

Reopen the saved task to check provider status. Do not repeat an uncertain submission automatically. Explicit paid retakes and free restoration of eligible failed retakes are separate actions.

BUILD FROM A PRODUCT YOU KNOW

Put this workflow into practice with your own product.

Explore the relevant tool first. AI copy and concept planning are free after sign-in. Image and video generation require available credits and the applicable account access.

Open product video Check pricing and credits