ItemlumePUBLIC PRODUCT CREATIVE TOOL
Turn your product details into a brief you can actually review.
Use this product creative brief builder to organize a reference-led image or a single product video shot. Choose a scene, lighting, ratio, and the details that must stay accurate. The tool creates a rule-based text draft and a review checklist in your browser; it does not generate an image or video.
Build an image or video brief
Start with the candle example, then replace it with your product. This tool formats your choices using fixed rules. Inputs stay in this page; the builder does not upload them or save them to browser storage. Once the page has loaded, drafting works without a network connection.
Your rule-based draft
Image · 4:5 · Warm tabletop · Soft light from the left · 160 prompt words
The candle example is ready to read. Replace the sample details to build your own draft.
Next: use your brief in Itemlume
Copy the prompt above and keep the checklist for your review. AI generation needs an account and credits. Create an account or sign in through the workspace.
New accounts start with 0 AI credits. Contact support@framesprite.com to apply for early-access credits. Online purchases are currently unavailable.
- Open the right workflow.After signing in, choose Product images on Home, then Start creating.
- Prepare the inputs first.Upload or select a clear photo of your real product. Finish the product, layout, and other editor settings, then set Aspect ratio to match this brief.
- Paste into the full prompt field.Open the Generation prompt tab, then paste the text from Copy prompt into Generation prompt content, the large field below Build prompt. The smaller Creative direction field is limited to 500 characters.
- Review the cost, then generate.Check the selected reference, pasted prompt, aspect ratio. Review Generation cost and Available credits. Only then choose Generate AI image.
Paste last. Build prompt, changing editor settings, or reopening the Generation prompt tab can replace the pasted text. If you make those changes, paste your prompt again afterward.
Open workspace ↗Opens in a new tab so you can keep this draft here. Paste it manually; opening the workspace does not transfer the brief or start a generation.
Review after generation
- Compare the result against the original product reference; instructions do not guarantee unchanged details.
- Check silhouette, label and logo text, color, material, quantity, and included items at full size.
- Inspect shadows, reflections, edges, transparency, scale, and any implied product claim.
- Verify editable copy and the final placement’s crop and current requirements before publishing.
- Keep the source and selected variant together; a more attractive scene is not evidence of better product accuracy.
Make the source details specific
A useful product brief names the decisions that matter. “Amber glass jar, black label, flat metal lid, one candle” gives you details to verify. “Beautiful premium candle” does not tell you whether the result preserved the actual package. Keep the original product photo beside the result when you review it.
Choose a background that supports the image’s purpose. A neutral studio helps with product identification; a quiet tabletop can provide context. Seasonal styling belongs in the surroundings, without changing the item’s color or inventing included gifts. The builder offers eight starting scenes, but you remain responsible for checking whether the chosen direction fits your product.
Read the product photography prompt guide for a fuller brief, or prepare a clearer reference with the lighting setup guide.
For video, plan one first frame and one movement
The video mode produces a single-shot direction. Select the duration and one camera action, then prepare an image that already contains the intended product, scene, and light. The draft asks the clip to retain that approved composition while the camera makes the selected movement.
For Itemlume, the current video request supports 4–15 integer seconds at 720p without generated audio. The builder does not start that request or spend credits. A longer finished ad, voiceover, music, captions, or several shots requires separate assets and editing. See the video storyboard guide and current video workflow before generating.
Keep the draft, the generated result, and the review separate
- Draft the direction.Replace the sample product, choose the scene, and list details and exclusions. Build the brief, then read it before copying.
- Use an appropriate reference.Supply a clear source photo in your chosen generation workflow. This public builder does not take image uploads or inspect your item.
- Inspect the result.Check the product, the scene, and the final crop. For video, inspect the whole clip. Keep any failed or rejected variants in your own record.
- Finish exact communication.Add approved headlines, prices, dates, and disclosures as editable text after approving the visual.
Use Copy prompt when pasting into a generation tool. Use Copy prompt + checklist or Download TXT to keep the review criteria with your creative idea. The public planning worksheets can help organize a collection, and the image review guide explains common accuracy failures.
What happens to information entered here?
The builder processes the fields locally in this browser page. It does not upload the text, call an AI service, use local or session storage, or save a completed brief to your account. Download creates a text file on your device; Copy uses your browser’s clipboard permission. Reloading or resetting the page does not restore an earlier draft through this tool.
Ordinary public-page measurement is described in the data overview; the builder does not send its input fields to that measurement. Once the page and its script have loaded, generating the text draft works offline. If your browser denies clipboard access, download the TXT file or select and copy the displayed prompt yourself.
Sources and further reading
Sources for this page were checked on . Platform rules can change; verify the current source before publishing. Prompt examples and workflow recommendations are Itemlume editorial guidance, not independently measured results.
Frequently asked questions
Is this an AI prompt generator?
It is a rule-based brief builder: it combines your choices with fixed instructions in the browser. It does not call an AI model or analyze your product. You can take the resulting prompt to a separate image or video workflow.
Is the product creative brief builder free?
Yes. Building, copying, and downloading this text draft needs no login or credits. This does not include AI image or video generation, which is a separate action.
Are my product details uploaded or saved?
The builder does not upload the fields or save them to an account, local storage, or session storage. Copy and download place the draft on your device. Public-page measurement is separate and does not receive the builder fields.
Does the prompt guarantee an unchanged product?
No. A prompt guides generation and cannot guarantee exact labels, geometry, color, material, identity, or quantities. Compare the result to the real reference before using it.
Can I use this brief outside Itemlume?
Yes. It is plain text you can adapt to another workflow. Confirm that workflow’s supported inputs, video settings, costs, and requirements separately.
BUILD FROM A PRODUCT YOU KNOW
Put this workflow into practice with your own product.
Explore the relevant tool first. AI copy and concept planning are free after sign-in. Image and video generation require available credits and the applicable account access.
Explore the workspace Check pricing and credits